Charleston Race Week at Patriots Point

Campaigns: Charleston Race Week at Patriots Point

Marketing and Advertising Campaign for Charleston Race Week at Patriots Point
Marketing and Advertising Campaign for Charleston Race Week at Patriots Point
Marketing and Advertising Campaign for Charleston Race Week at Patriots Point

An advertising campaign for Charleston Race Week at Patriots Point leverages a bold, cohesive brand identity across all platforms—print, web, and social media.

Featuring high-energy racing photos by some of the sailing’s most-renowned photographers and a modern layout, the campaign delivers concise messaging that captures the excitement of this premier annual event.

Marketing and Advertising Campaign for Charleston Race Week at Patriots Point

Simple, geometric shapes that align with the Charleston Race Week brand identity are interwoven throughout the content, successfully guiding the viewer’s eye to key event information seamlessly from top to bottom.

Marketing and Advertising Campaign for Charleston Race Week at Patriots Point